CASE STUDY
All Smiles Family Dental Care

PAID MEDIA
ORGANIC SEO
LOCAL SEO

INDUSTRY: Dental

CLIENT: All Smiles Family Dental Care

All Smiles Family Dental Care

All Smiles Family Dental Care

Need:


All Smiles was well-known in their local area but had trouble attracting a wider patient base and little online visibility. Using organic SEO and paid Google advertising, our goal was to increase traffic, appointments, and name recognition.

icon traffic graph

13%

MORE SESSIONS

icon more users

42%

MORE ORGANIC CONVERSIONS

icon more calls

38%

MORE CALLS

Strategy:


Our organic SEO strategy focused on creating engaging and creative blog content on trending topics in addition to their core dental services. These posts helped them rank highly in searches for niche topics and bring potential new clients onto the site, as well as show the All Smiles team’s expertise. Traffic and rankings were further bolstered by an authority focused link strategy for increased credibility and traffic from Google.

We used a lead generation focused paid campaign, targeting a variety of cosmetic dentistry and geo-specific keywords and enticing potential customers with monthly specials using the Promotions ad extension, which has resulted in more business for this client than they’ve ever had before.

The Results:

Based on the strategies implemented above, these were the results of our campaign.

result hand

checkmark icon

Increased local search views 6%

checkmark icon

Increased average session duration 7%

checkmark icon

Improved bounce rate 3%

checkmark icon

30% increase in unique callers

checkmark icon

Improved average keyword position 4%

Ready for Some Big Returns?

EXPLORE MORE CASE STUDIES

Paid
Tasked with navigating Google's new policies around COVID-19 advertising, ARCPoint Labs needed an experienced partner to assist with marketing their COVID-19 testing services online.
Organic
How Organic SEO and a strategic content marketing plan helped Northern Illinois Vein Clinic increase their market share.

Grow Your Visibility. Grow Your Business.

While the customers you have are valuable, every brand needs to grow its customer base to survive.
Get your free digital assessment. Line-arrow

How soon are you looking to start your next project?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
This field is for validation purposes and should be left unchanged.